OUCH! DESCRIPTION
Ouch! That Stereotype Hurts
In a unique and powerful way, participants will experience the impact of stereotypical comments, explore why people don’t speak up against stereotypes and other biased behaviors, and learn six techniques for speaking up against bias and stereotypes without blame or shame.
Choose the format(s) below that best meet your organization’s needs.
For more information or to preview Ouch! That Stereotype Hurts video or eLearning, click VIDEO DETAILS – or – PREVIEW – or – LEADERS GUIDE – or – ELEARNING – or – BOOK – or – PDF – or – OUCH CATALOG
OUCH! DVD or USB PACKAGE
Designed for group or classroom learning, the Ouch! DVD or USB package provides everything needed for one- to two-hour workshops, and includes:
- 12-minute Ouch! video
- Participant Workbook
- 5-minute video-based Speaking Up Activity [optional skills reinforcement]
- Leader’s Guide for 1-hour and 2-hour workshops
- PowerPoint presentation [CD]
- 1 copy of the book, Ouch! That Stereotype Hurts
- 25 reminder cards with the Ouch! techniques
$695.00 [1 copy]; $660.25 [2 copies]; $625.50 [3-4 copies]; $590.75 [5-9 copies]
For 10 or more copies, please call 407-859-1191 or email us HERE.
SPECIAL OUCH! BUNDLE PRICING! 
Ouch! Your Stereotype Hurts ($695.00) + Ouch! Your Silence Hurts ($595.00) = $1290.00
Buy the Ouch! Bundle [DVD or USB] and save 15% = $1100.00 on one bundle!
OUCH! VIDEO STREAMING LICENSE
Ouch! video can be streamed to your learners’ computers and mobile devices. Takes 15 – 25 minutes to complete and includes:
- 12-minute Ouch! video
- 5-minute video-based Speaking Up Activity [optional skills reinforcement]
- Optional 10-question Check-Out Quiz

$487.50 [50 trainees @ $9.75 ea]
$750.00 [100 trainees @ $7.50 ea]
$1,875.00 [250 trainees @ $7.50 ea]
$3,000.00 [500 trainees @ $6.00 ea]
$5,000.00 [1000 trainees @ $5.00 ea]
Contact us at 407-859-1191 or email us HERE to purchase an Ouch! That Stereotype Hurts streaming license.
For other quantities or group showings, please call 407-859-1191 or email us HERE.
ALSO AVAILABLE IN eLEARNING!
OUCH! ELEARNING LICENSE
This engaging 35-minute interactive eLearning module includes:
- Online host who guides you through the learning
- Interactive activities
- 12-minute Ouch! video
- 5-minute video-based Speaking Up Activity [skills reinforcement]
- Check-Out Quiz
- Downloadable optional Participant Workbook [PDF]
- Learning Administrator’s Guide

$950.00 [50 trainees @ $19.00 ea]
$1,500.00 [100 trainees @ $15.00 ea]
$3,750.00 [250 trainees @ $15.00 ea]
$6,000.00 [500 trainees @ $12.00 ea]
$9,000.00 [1000 trainees @ $9.00 ea]
Contact us at 407-859-1191 or email us HERE about Ouch! That Stereotype Hurts Online Learning Experience and to discuss quantities, eLearning implementation and LMS hosting charges.
QUESTIONS?
Contact us at 407-859-1191 or email us HERE.

READY TO PURCHASE?
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Select the RESOURCE, FORMAT and QUANTITY below. |
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Click ADD TO CART.
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3) |
Click VIEW CART. Then add / apply your governmental, educational, nonprofit Discount Code, if applicable. |
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PROCEED TO CHECKOUT or CONTINUE SHOPPING. |

Ouch! That Stereotype Hurts: Communicating Respectfully in a Diverse World | Video
OUCH! DESCRIPTION
Ouch! That Stereotype Hurts
In a unique and powerful way, participants will experience the impact of stereotypical comments, explore why people don’t speak up against stereotypes and other biased behaviors, and learn six techniques for speaking up against bias and stereotypes without blame or shame.
Choose the format(s) below that best meet your organization’s needs.
OUCH! DVD or USB PACKAGE
Designed for group or classroom learning, the Ouch! DVD or USB package provides everything needed for one- to two-hour workshops, and includes:
$695.00 [1 copy]; $660.25 [2 copies]; $625.50 [3-4 copies]; $590.75 [5-9 copies]
For 10 or more copies, please call 407-859-1191 or email us HERE.
SPECIAL OUCH! BUNDLE PRICING!
Ouch! Your Stereotype Hurts ($695.00) + Ouch! Your Silence Hurts ($595.00) = $1290.00
Buy the Ouch! Bundle [DVD or USB] and save 15% = $1100.00 on one bundle!
OUCH! VIDEO STREAMING LICENSE
Ouch! video can be streamed to your learners’ computers and mobile devices. Takes 15 – 25 minutes to complete and includes:
$487.50 [50 trainees @ $9.75 ea]
$750.00 [100 trainees @ $7.50 ea]
$1,875.00 [250 trainees @ $7.50 ea]
$3,000.00 [500 trainees @ $6.00 ea]
$5,000.00 [1000 trainees @ $5.00 ea]
Contact us at 407-859-1191 or email us HERE to purchase an Ouch! That Stereotype Hurts streaming license.
For other quantities or group showings, please call 407-859-1191 or email us HERE.
ALSO AVAILABLE IN eLEARNING!
OUCH! ELEARNING LICENSE
This engaging 35-minute interactive eLearning module includes:
$950.00 [50 trainees @ $19.00 ea]
$1,500.00 [100 trainees @ $15.00 ea]
$3,750.00 [250 trainees @ $15.00 ea]
$6,000.00 [500 trainees @ $12.00 ea]
$9,000.00 [1000 trainees @ $9.00 ea]
Contact us at 407-859-1191 or email us HERE about Ouch! That Stereotype Hurts Online Learning Experience and to discuss quantities, eLearning implementation and LMS hosting charges.
QUESTIONS?
Contact us at 407-859-1191 or email us HERE.
READY TO PURCHASE?
What Clients Say
I highly recommend Ouch! That Stereotype Hurts! for companies intent on promoting respect and inclusion within their workforce, workplace and marketplace. We’ve been promoting this training course for several years and consistently receive high marks from our participants. The video vignettes are highly engaging, encourage thoughtful conversation around how best to communicate when faced with stereotypes and bias, and the six techniques are powerful and easy to use. This program spans every imaginable stereotype and bias that we encounter in our world today. It’s worth every penny!
Allyne Henesey
Diversity and Inclusion Manager, Siemens Medical Solutions USA, Inc.
Finally, a video that shows the viewer exactly how to respond in moments of diversity-related tension! No blame, no guilt, no conflict – just practical, specific skills that can be immediately applied in the workplace. Ouch! is a must-have and a must-see for anyone seeking to create and sustain a respectful workplace.
Sondra Thiederman, Ph.D.
Author of Making Diversity Work: Seven Steps for Defeating Bias in the Workplace and Defeating Unconscious Bias: Five Strategies
Check HERE for more testimonials about Ouch! That Stereotype Hurts and HERE for news and reviews!
Additional information
VIDEO: Ouch! That Stereotype Hurts Training Program, BUNDLE: Ouch! 2-Video Bundle, STREAMING: Ouch! That Stereotype Hurts, CARDS: Ouch! Reminder Cards, BOOK: Ouch! Book, ELEARNING: Ouch! eLearning
DVD, USB, Streaming License [50 trainees @ $9.75 ea], Streaming License [100 trainees @ $7.50 ea], Streaming License [250 trainees @ $7.50 ea], Streaming License [500 trainees @ $6.00 ea], Streaming License [1000 trainees @ $5.00 ea], Package of 25 Reminder Cards, Book, eLearning License [50 trainees @ $19.00 ea], eLearning License [100 trainees @ $15.00 ea], eLearning License [250 trainees @ $15.00 ea], eLearning License [500 trainees @ $12.00 ea], eLearning License [1000 trainees @ $9.00 ea]
DVD or USB: $695.00 [1 copy]; $660.25 [2 copies]; $625.50 [3-4 copies]; $590.75 [5-9 copies]
Streaming Licenses: $487.50 [50 trainees @ $9.75 per user]; $750.00 [100 trainees @ $7.50 per user]; $1,875.00 [250 trainees @ $7.50 per user]; $3,000.00 [500 trainees @ $6.00 per user]; $5,000.00 [1,000 trainees @ $5.00 per user]
eLearning: $950.00 [50 trainees @ $19.00 ea]; $1,500.00 [100 trainees @ $15.00 ea]; $3,750.00 [250 trainees @ $15.00 ea]; $6,000.00 [500 trainees @ $12.00 ea]; $9,000.00 [1000 trainees @ $9.00 ea]
Special Bundle Pricing [Purchase both "Ouch! That Stereotype Hurts" and "Ouch! Your Silence Hurts" titles and save 15%]: Ouch! 2-DVD or 2-USB Bundle only $1100.00
Reminder Cards: $20.00 [package of 25]
Book: $12.95 each [1–24 copies]; $11.95 each [25–99 copies]; $10.95 each [100-499 copies]
Additional Quantity Discount Pricing: For deeper discounts on the purchase of 10+ video copies, 2501+ trainee licenses, 10+ Ouch! 2-Video Bundles or for pricing for your learning initiative please call 407-859-1191 or email us.
Discounts available for Governmental, Educational and Nonprofit organizations [see next tab].
Governmental, Educational and Nonprofit Discount Codes
For governmental, educational and nonprofit organizations, add the appropriate discount code when checking out:
GOVERNMENTAL
10% Government Discount Code: GOV10
EDUCATIONAL
25% Education Discount Code: EDU25
25% BUNDLES Discount: Bundle-EDU-NP
[can be used in conjunction with EDU25 on other eligible, non-bundled items]
NONPROFIT
25% Nonprofit Discount Code: NP25
25% BUNDLES Discount: Bundle-EDU-NP
[can be used in conjunction with NP25 for other eligible, non-bundled items]
DISCOUNT EXCEPTIONS: Items not eligible for discounts include: Ouch! That Stereotype Hurts [Book]; From Jokes to Genocide; Diversity Competencies Assessment; Bundled Specials [GOV10 Discount – You will receive automatic 15% Bundle Discount instead]
Please call 407.859.1191 for governmental, educational and nonprofit discounts on workshop facilitation, keynote presentations and custom learning design services.
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